---
title: "Intelligent Production: brand films and series | EETHR"
description: Brand films, series, video podcasts and live events made with one creative system, so every format tells one story. You own the work and footage. See how.
image: https://eethr.com/hubfs/eethr-site/img/eethr-share-1200x630.png
---

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Creative Content · Coming attraction

# Hollywood craft. AI speed. Any format.

Media people choose to watch, made with one creative system whatever the format, so a brand film, a series, a video podcast and a live event all tell the same story and all come from one team.

Coming to the EETHR lineup. Save a seat and you are in the room before the lights go down.

[Save my seat](https://eethr.com/notify?get_notified_service=Intelligent%20Production&hsLang=en)

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How it plays out

## Intelligent Production

EETHR does not make ads. It makes media people want to watch: short and long brand films, series, video podcasts and live-streamed events. Some you release free, some become paid content, and the pieces that earn attention can be converted to a paid ad later. Whatever the format, the process and the story discipline are the same.

Every production starts with a strategy: built from your Treatment if you come from a paid starter, or from the assessment work the studio does at the start of the engagement. Then the story is developed from your brand canon and scripted, the shoot is planned so one day yields several pieces, and the piece is shot and finished.

You do not need to know what size of production you need or what the delivery specs are. The studio fits the production to what the piece has to do and quotes each one to its own needs. You are told how every asset was made, organic, synthetic or hybrid, so disclosure is always accurate, and nobody's face or voice is recreated without their signed consent.

You steer the direction at each stage, and the estimate and the casting come with the production plan, so you are never asked to decide the same thing twice.

You get the finished masters, edited stills and behind-the-scenes material, made to be repurposed into many more pieces. The tier sets what the production can do, from the fidelity of the masters to the revision rounds, subtitles and delivery packages; the tiers and the scope options are laid out below. Each deliverable is finished to the fidelity of where it plays.

Pricing at launch · 6-16 weeks (development through delivery)

Quick reference

## Storyboard

Intelligent Production, step by step

## Highlight reel

- Story comes from your brand canon, so the film fits everything else you say
- Sized to what the piece has to do, from a one-person day to a full crew, and planned so one shoot yields many pieces
- You are told how every asset was made, organic, synthetic or hybrid, so disclosure is always accurate
- Nothing finishes with temp material, unlicensed music or a missing disclosure
- You own the finished work and the raw footage, archived to your storage, with a written warranty on AI use backed by signed Talent Releases

## Cutting room floor

- Cutdowns, clips and other derivative pieces: [Content Repurposing Engine](https://eethr.com/services/content-repurposing-engine?hsLang=en)
- Packaging and publishing: [Automated Distribution](https://eethr.com/services/automated-distribution?hsLang=en)
- Languages beyond the tier's subtitles and dub: [Automated Distribution](https://eethr.com/services/automated-distribution?hsLang=en) (or an add-on at $25 subtitled or $30 dubbed per finished minute per language)
- Ongoing social posts: [Social Content Retainer](https://eethr.com/services/social-content-retainer?hsLang=en)
- Running paid ads: [Paid Social Management](https://eethr.com/services/paid-social-management?hsLang=en) (add-on)
- A live experience built from the film or series: [Experiential Architecture](https://eethr.com/services/experiential-architecture?hsLang=en) (add-on)

Yours to keep

## What lands in your hands

- Story and script: developed from your brand canon
- Production plan: the shoot, the estimate and the casting, settled once
- Finished masters, edited stills and behind-the-scenes material: built to be repurposed, amount set by the scope you choose
- Revision rounds: 2, 3 or 4 by tier
- Private creative canvas: one place for all your feedback
- Ownership: you own the finished work, and the raw footage is archived to your storage
- Written warranty: on AI use and likeness

Plan your coverage

## Pricing at launch

Each tier adds to the one before it. Pages show the starting price; the full tier prices are in the catalog and in any proposal.

Tier

**Signature**

Your piece made one way, with a camera or with AI, from a story and script drawn from your brand canon, with the key moments storyboarded, licensed library music, color and finishing to each deliverable's standard, HD masters, 2 revision rounds (at script and at first cut), edited stills and a behind-the-scenes clip, and single-camera streams for live events

**Premiere**

Everything in Signature, plus a camera and AI in the same piece, the whole film storyboarded and animated before the shoot, drone, gimbal and motion-control shots, premium music and designed sound, a dedicated colorist and mixer whatever the size, 4K masters, 3 revision rounds with a live review at first cut, subtitles in 1 language, a behind-the-scenes film, and multi-camera switched streams for live events

**Marquee**

Everything in Premiere, plus an original score, full sound design and a dedicated mix, visual effects, compositing and virtual production, a digital likeness or voice only with signed consent, 4K HDR masters (8K on request for the largest productions), delivery packages for streaming platforms and festivals, broadcast-grade live production, 4 revision rounds plus a director's screening, subtitles in 3 languages and 1 dubbed version, a behind-the-scenes documentary and a press kit with key art and a trailer

Scope

The studio fits the production to what the piece has to do and quotes each one to its own needs; these are the three shapes it usually takes.

**A one-person day**

Michael-Ryan directs and shoots alone with a carry-on kit, one day, for a short piece of up to about 2 finished minutes

**A small crew**

A crew of 2 to 5 over 1 to 3 days: one hero piece up to 3 minutes, a set of podcast episodes, or a live event stream up to 2 hours

**A full production**

Larger productions, up to feature length or a full season, with the tier's capabilities built in

The Slate

## How it fits with the rest of the studio

First steps

- [Vault Teaserfree→](https://eethr.com/start/vault-teaser?hsLang=en)
- [Discovery Sessionstarter→](https://eethr.com/start/discovery-session?hsLang=en)

In these packages

- [Story to Screen→](https://eethr.com/services/story-to-screen?hsLang=en)

Add-ons

- [Paid Social Managementadd-on→](https://eethr.com/services/paid-social-management?hsLang=en)
- [Experiential Architectureadd-on→](https://eethr.com/services/experiential-architecture?hsLang=en)

[More in Creative Content](https://eethr.com/services/creative-content?hsLang=en)[Studio Packages](https://eethr.com/services/packages?hsLang=en)

Your next move

## A free audition first, then a paid starter

Start free and keep what it finds. When you want the plan, a paid starter ends in a Treatment that puts this service in order with everything else you need, priced, and yours whoever you hire.

Free audition

Paid starters

### [Vault Teaser Thirty seconds from one of your legacy documents, cut like a teaser. Free. Free](https://eethr.com/start/vault-teaser?hsLang=en)

### [Discovery Session Ninety minutes. A plan you keep, whoever you hire. from $1,900](https://eethr.com/start/discovery-session?hsLang=en)

Free guide

### The Vault Inventory

Find the media already hiding in your manuals, decks and archives.

[Send it to me](https://eethr.com/download?download_requested=The%20Vault%20Inventory&hsLang=en)

By email

### The Skip Button

Why brand content gets skipped, and one test to run on your last 90 days.

[Subscribe](https://eethr.com/skip-button?hsLang=en)

The full catalog

### Every service, size and price

One PDF with the whole studio in it.

[Send me the catalog](https://eethr.com/download?download_requested=The%20EETHR%20Catalog&hsLang=en)

From the Flow

## Where the craft shows and the stories get told

Films, series and field notes from the studio, tagged to this service as they go live.

[See the Flow](https://eethr.com/en/flow?hsLang=en)

### [Project Commentary Minute Universe: why each cut lands where it does 6 min watch](https://eethr.com/en/flow/minute-universe?hsLang=en)

### [Flowstate The autopsy: a launch film nobody finished 6 min watch](https://eethr.com/en/flow?hsLang=en)

### [AI.rchives The Constitution, shot by shot 6 min watch](https://eethr.com/en/flow/airchives?hsLang=en)

Human Taste.Machine Scale.

Denver · Amsterdam[YT](https://www.youtube.com/@eethrnet)[IG](https://www.instagram.com/eethrnet)[TT](https://www.tiktok.com/@eethrnet)[f](https://www.facebook.com/eethrnet)[in](https://www.linkedin.com/company/eethr/)[X](https://x.com/eethrnet)[@](https://www.threads.net/@eethrnet)[bs](https://bsky.app/profile/eethrnet.bsky.social)[P](https://www.pinterest.com/eethrnet/)

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