The lean, outsourced marketing department that would sell you like a film, scoped and priced.

Most companies your size spend real money on marketing without anyone leading it. This assessment shows you what you have and what it is worth. You start with a short intake: who does marketing today and in what role, the outside firms and vendors you pay, your spend by line, the tools you use and the reports leadership sees.

Then two conversations. Michael-Ryan spends 90 minutes with you or your leadership team on what marketing should deliver and what it delivers now, and an EETHR strategist talks with the people who do the work day to day. EETHR's assessment kit maps who does what, what each vendor costs and where the spend goes, and checks your tools and reports against your revenue and goals.

Michael-Ryan scores the whole function, weighs the cost of a fractional leader against a hire and against the work left undone, and writes your Fractional CEnO Treatment. It recommends the department to run: the CEnO tier and the services, priced as Fractional Entertainment Marketing, with an outline of the first 90 days. You sit down with him for a 60-minute readout within 5 to 7 business days after the last team interview, and the full kit follows the readout.

It is one version at one fixed price, and the full fee is credited toward Fractional Entertainment Marketing, or the Fractional CEnO on its own, booked within 30 days. Start the department and the CEnO's 90-day diagnostic and strategy begin from your Treatment, instead of asking again.